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Webinars

Flash news: Europe's data protection regulation

With over 92% of Europeans concerned about the collection of personal data on their mobile devices, getting the balance right between the company’s need to collect data and maintaining the trust of consumers and respondents can sometimes be a...

Catalogue: Webinars 2015
Author: Kim Smouter-Umans
June 15, 2015

Research reports

ESOMAR/GRBN global guideline on online research (Japanese)

This ESOMAR/GRBN Online Research Guideline is designed to help researchers address legal, ethical and practical considerations in using new technologies when conducting research online and is an update of guidance issued in 2011. To ensure that it is...

Catalogue: ESOMAR Codes And Guidelines
Authors: ESOMAR B.V., GRBN B.V.
June 15, 2015

Research reports

ESOMAR/GRBN global guideline on online research (French)

This ESOMAR/GRBN Online Research Guideline is designed to help researchers address legal, ethical and practical considerations in using new technologies when conducting research online and is an update of guidance issued in 2011. To ensure that it is...

Catalogue: ESOMAR Codes And Guidelines
Authors: ESOMAR B.V., GRBN B.V.
June 15, 2015

Research reports

ESOMAR/GRBN global guideline on online research

This ESOMAR/GRBN Online Research Guideline is designed to help researchers address legal, ethical and practical considerations in using new technologies when conducting research online and is an update of guidance issued in 2011. To ensure that it is...

Catalogue: ESOMAR Codes And Guidelines
Authors: ESOMAR B.V., GRBN B.V.
June 15, 2015

Research reports

ESOMAR/GRBN global guideline on online research (German)

This ESOMAR/GRBN Online Research Guideline is designed to help researchers address legal, ethical and practical considerations in using new technologies when conducting research online and is an update of guidance issued in 2011. To ensure that it is...

Catalogue: ESOMAR Codes And Guidelines
Authors: ESOMAR B.V., GRBN B.V.
June 15, 2015

Videos

Turning data and asian consumer insights into action

Join this highly interactive talk show - with an impressive line-up of industry thought leaders - who will share novel regional insights and describe their own experiences with new technologies and approaches, and how it can create customer-centric...

Catalogue: Asia Pacific 2015: Asia Means Business
Authors: Gemma Calvert, Chris Neo, James Parsons, Martin Roll, Rinita Singh
June 15, 2015

Research papers

Hybrid studies can enrich and cheapen at the same time?

At the same time that we admit that online surveys are not yet representative of the national population in Brazil, there is no doubt that it is now possible to perform hybrid studies and obtain the contribution of the "online" for ...

Catalogue: Latin America 2015: Carnival of Insights
Authors: Laure Castelnau, Paula Yamakawa, Helio Gastaldi
Company: IBOPE Inteligencia
June 15, 2015

Webinars

Political buzz

The rise in use of social media platforms presents Market Researchers with exciting new ways of obtaining insights into consumer thinking, opinions and attitudes towards events of the day. Very little proven research has been conducted utilizing...

Catalogue: Webinars 2015
Authors: Wale Omiyale, Pete Cape
June 15, 2015

Research papers

What do wearable devices bring to market research?

Are wearable devices like Google Glass viable alternatives to mobile handsets for market research? Our emphasis is on image capture for diary and journal studies where handsets deliver a point-of-experience advantage over other methodologies, but...

Catalogue: Digital Dimensions 2014: (Online + Big Data + Social Media + Mobile) Research
Author: Alex Johnson
Company: KANTAR TNS Malaysia
June 17, 2014